Why recruitment can never be fully automated

Posting date: 17 November 2020

Research shows that approximately 1.2 million jobs in Switzerland could be replaced by computer systems, algorithms and robots. However, the roles typically identified as being ‘at risk’ include bar staff, security guards and drivers – not recruitment professionals. On top of that, there are predictions that robotics and automation can exist alongside human professionals, enhancing their work rather than replacing them entirely.

 

Though AI has permeated every industry and there’s much reservation surrounding the technology, there are many benefits of automation - particularly for recruitment teams. That being said, recruitment remains a fundamentally relationship-led process that machines will never be able to replicate. Here’s why recruitment can never be fully automated and how AI can instead enable companies to redefine their talent acquisition strategies.

 

Benefits of new technologies

While the human touch of recruitment can never be replicated, there are many ways that automation can help. One instance is AI-powered HR technology tools, which can reduce time to hire and improve the quality of hire simultaneously. AI tools and systems help recruitment professionals to sort through large volumes of applications and identify high-quality candidates – two major challenges that many consultants have faced in the wake of coronavirus. Prior to the outbreak of the virus, many companies were already using such technologies and the pandemic has triggered a widespread adoption of the technology, increasing investment in video interviewing software and virtual assistants.

 

In McKinsey’s The future of work: Switzerland’s digital opportunity report, results revealed that machine learning could increase the potential for automation of retail recruitment to 60% and to an even higher 66% for finance and insurance. So, how will it do this?

 

How automation and machine learning can help with the recruitment process


People Analytics

Recruitment has always been data-rich, but candidate information has traditionally been used to distinguish applicants from one another. The introduction of people analytics has enhanced this, repurposing data to predict what a successful candidate look likes. People analytics – similar to data analytics - tracks high-quality candidates and uses this information to create a personality matrix that predicts future successful hires. But while research from Deloitte found that 71% of businesses agree people analytics is high-priority, how much trust can you really place in a data algorithm?

 

Writing inclusive job descriptions

Various AI tools can help with creating job descriptions using inclusive language such as gender-neutral keywords. As research shows that diversity drives financial progress, there’s more than one incentive for companies to strive for a diverse workforce. This application of AI technology demonstrates how automation will continue to benefit the hiring process and wider business goals by lowering the chance of using biased language.

 

Recruitment during Covid-19

AI-powered systems have proved their worth during the pandemic, preventing recruitment from coming to an altogether standstill and earning a permanent spot in the recruiter’s tech stack. As a result, the pandemic has accelerated the automation of recruitment, but it’s also exposed the crucial role of the recruiter.

 

The human element

The human element of recruitment is about building relationships. Automation tools take admin tasks off the hands of the recruiter - particularly during the earlier stages of the recruitment process. Hiring teams can then reallocate this time to engage with the candidates who are further along in the process and perhaps more qualified for the role. Therefore, experienced consultants are essential when identifying high-quality candidates and during the executive search process – offering a human touch that automation cannot imitate.

 

Relationship-driven recruitment creates a superior candidate experience which is a crucial talent attraction strategy in a climate with a ‘war for talent’. Specialist recruiters are trusted to create, develop, enhance and maintain relevant talent pipelines so that companies have access to the best candidates from the talent pool. Whether the talent attraction goal is to ensure cultural fit, tackle D&I targets or source fresh talent from new markets, the human element remains the key piece to the puzzle.

 

AI and machine learning are enhancing the role of the recruiter

Though 24% of Swiss employees fear that robots will replace them in their job, this view fails to consider how AI and machine learning can enhance their job role. Hiring professionals can harness technology to see better results in both their time-to-hire and in identifying high-quality candidates. Before the start of the decade, the job market had confidently established itself as candidate-driven, but now most recruiters and employers are faced with the challenge of sorting through high volumes of applications. This is where technology can help to streamline recruitment, whilst allowing consultants to focus on the core relationship-building and communication elements of the process.  

 

Working in harmony with automation

A recent report by Deloitte projected that 270,000 new jobs will be introduced in Switzerland by 2025 - the majority created by automation. The key takeaway is that AI technology doesn’t replace skilled professionals - rather, skilled hiring teams are needed to interpret the data that AI generates and add the personal touch. Though it’s still unclear to what extent recruitment will become automated, the role of the recruiter will remain an important one and will never be fully replaced by robots.

 

Stay ahead of the curve with Swisslinx

At Swisslinx, our international team of consultants make sure to keep stay ahead of the curve, despite operating in an ever-changing recruitment landscape. Our deep understanding of our core recruitment markets and considerate approach to communication means we provide a service that is unrivalled by any technology. Contact us to find out how we can tailor our approach to suit your businesses needs.

The importance of skill-based recruitment

Skill-based recruiting has become all the more important in the modern world of work. While experience will always be valuable, assessing candidates based on skills and holistic competencies, rather than their last job title can pave the way for exceptional talent. Over the years, Switzerland has faced skill shortages in many different fields, so companies must take a skill-based approach to recruitment. Skill-based recruitment places the recruiter in the driver’s seat. It means pursuing all the relevant information to match candidates’ skills with the requirements of the job. Below, we’ve outlined the key benefits of recruiting for skills.   Transferrable skills   Skill-based hiring enables recruiters to find candidates with core expertise that can be applied in a variety of different environments. While candidates with years of direct experience may look like an ideal choice for a role, there’s a chance they might not be as adaptable in a new business. Core skills like problem-solving, interpersonal skills and technical competencies are more likely to be transferrable to other industries, increasing the chances of you make an excellent hire. Simply put, focusing on core skills and personality can be much more beneficial for businesses that are looking to grow, and maintain a clearly defined culture. However, screening candidates for skill and talent rather than previous experience means recruiters will need to pay extra attention to people’s cover letters and CVs. Thanks to recruitment technology, most applications are automatically filtered, helping the recruiter save time and find the ones that match the predefined criteria.   Add Diversity   One of the key benefits of skill-based recruitment is that it can add greater diversity to the workplace. Individuals from different backgrounds and diverse skill sets can add different talents, and experiences to the working environment, which can benefit the organisation. When you focus strictly on candidates with a set amount of experience, you risk missing out on individuals who are otherwise strong candidates. While it can be risky to invest in a candidate who’s less proven, they can bring a diversity of thought across the company with their skill set. Using a skill-based approach combined with “blind hiring” also removes any unconscious bias, enabling hiring managers to make more informed decisions, resulting in a much more diverse workforce.   Focus on potential   When you seek candidates with specialist skills, it allows you to focus more on their potential. New skills and competencies can always be taught whereas highly experienced candidates might have a well-established work style that may not be suited to certain types of companies. We’re now entering an era where professionals are constantly changing career paths, and where the younger generations are starting to dominate the workforce. What younger generations may lack in experience, many of them make up in attitude and digital skills. Taking a skills-based approach to recruitment allows you to expand your talent pool and find potentially great candidates that you may have previously missed.   However, companies must establish systems and internal capabilities that allow for skill-based hiring. This means hiring managers must adjust their mindset and use more skill-based assessments when recruiting, with more discussions about the most critical skills. In this way, businesses can be more organised and match candidates with the appropriate roles.    How can Swisslinx help your business?   Swisslinx has a highly experienced team of consultants who are dedicated to providing the best recruitment service to clients and candidates. We take the time to understand your requirements and then deliver tailored recruitment solutions. Our team recruits the best professionals into a wide range of sectors, including financial services, digital and technology, life sciences, as well as engineering. If you would like more information on how we can assist with your recruitment, contact us today.

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How to be successful in the final round interview

As a candidate, the final round interview is the last opportunity to show why you’re the best person for the role. What happens in the first interview can be dramatically different from the final round, so that’s why it’s all the more important to prepare thoroughly and expect to be asked some challenging questions. Hiring managers do not often make final round interviews for candidates they’re not serious about. Therefore, when you’re invited to the final round, the hiring manager already knows that you have the skills for the job. What they’re going to be looking for is how you present yourself under pressure and whether you’re a suitable fit culturally for the organisation. Here’s a swift guide for how to give yourself the best chance of succeeding in the final round interview and securing a job offer.    Review the company and position   Once you’ve made it to the final round, you need to make sure you completely understand the position and the company. The final round may be much longer and involve more people. This means that professionals should review the job specifications again beforehand and be prepared for in-depth questions. At this stage, hiring managers want to determine fit and whether or not the candidate is a team-player. Companies will also use a final round interview to learn how you manage deadlines and juggle workloads. Hiring in a pandemic is no easy task, so companies will likely be paying extra attention to detail and focusing on the candidates who show the most potential. This means it’s important that you thoroughly research the company and come prepared with what you like about the company. Having that extra preparation will increase your chances of being offered a role.    Share your knowledge and expertise   While many final round interviews will be based on how you fit into the company or the team, hiring managers will still want to verify your technical skills and competencies. So, it’s crucial that you effectively share your knowledge and expertise during the interview, and quantify wherever possible. This means discussing your key accomplishments and how they were achieved, as well as any notable skills relevant to the role. For example, you might have excellent time management skills, so you will need to explain how these skills have helped you perform. Whether it’s through project management software or your strategic planning, you must show the unique qualities you bring to a company. Also, always show confidence and evidence of all your skills and experience.   Ask the right questions   In the early rounds of interviews, it’s important to ask thoughtful questions, but in the final stage, you’re going to need to show you’ve thought more seriously about what it would be like to work at the company. Therefore, professionals in the final round should ask questions about what the first month on the job would be like and if there will be any training, as well as what the performance expectations will be when you join. These type of questions show hiring managers that you’re already engaged and eager to be a part of the company.   Show your commitment and passion   In the final round, hiring managers will want to ensure candidates are interested in staying for a long period. Arguably one of the best ways to show you’re a committed professional is by discussing your long-term career plans, and how it’s connected to the role you're interviewing for. Hiring managers want to find candidates who have a strong work ethic and have the potential to be high performing. This means you need to demonstrate a passion for the industry and that you’re genuinely interested in this specific field. For a company, the final round interview is all about evaluating a candidate’s characteristics and attitude, so make sure you tell stories of how you solve problems and why you enjoy your work, which will no doubt help you stand out from other candidates.   Are you looking to advance your career?   At Swisslinx, we have a motivated and friendly team of recruitment consultants who are dedicated to building great relationships with clients and candidates. We specialise in recruiting for a varied range of sectors, including financial services, digital and technology, healthcare and natural resources. Our team works to the highest standards and we’re committed to delivering an exceptional recruitment service on a daily basis. If you would like more information on how we can help your career and even prepare for your next role, contact our team today.

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