In the US, 41% of the workforce is expected to continue working partly remotely beyond Covid-19, compared to the 30% prior to the outbreak. A similar trend is expected to sweep over the globe, meaning that in the post-Covid landscape companies that are ‘remote-friendly’ may gain a competitive edge. Though the damaging effects of coronavirus will be felt for some time, for some industries the pandemic is likened to a double-edged sword. So, can the post-Covid workplace be more productive and enable businesses to thrive?
When, where and how?
The 9-5 working model was one greatly favoured by businesses around the globe, but with commuting times creeping up and taking precious time away from employees’ personal lives a gradual shift towards flexible working was forming even before the virus outbreak. Now, with 80% of employees stating they’ve enjoyed the transition to home working, it’s hard to imagine the age-old working pattern being put back into play.
In countries like Wales, the government is exploring new options where cities are no longer the hub of the working world. Instead, smaller co-working spaces will be set up in housing districts – thereby cutting pollution and improving the work-life balance while still creating that sense of community on a smaller scale. As companies strive to keep their culture alive and prioritise the employee work-life balance, new flexible working practices will begin to take root.
Similarly, technology has demonstrated its power to create new working practices and has shown business leaders that remote does not equal diminished collaboration. Within days, Zoom confidently replaced client meetings and over weeks conferences moved to the digital space too.
This is a cause for celebration for introverted employees but a challenge for companies to understand their teams’ behavioural drives and examine how to make remote-working work for everyone. As the employee tech stack continues to grow to include more collaboration tools such as Asana and Trello, so will the job opportunities for software developers.
The workplace culture
Workplace culture is key when securing top talent and promoting employee engagement, but the remote working model appears to pose a threat to carefully nurtured cultures. However, culture is intangible and a physical workspace is not essential to enforce company values and behaviours.
Covid-19 presents the opportunity to fortify culture. To do so leaders need to establish creative solutions that encourage autonomous working and actively engage the workforce, but a one-size-fits-all approach will not suffice. A McKinsey survey found a huge discrepancy amongst remote workers with children or dependents, with 63.2% of males and 38.5% of females revealing they are engaged with their work.
Technology will become cemented at the core of all businesses
2020 marked the fifth decade of the Information Age – a period which has seen technology play an increasingly important role in everyday life and business. No period has witnessed such rapid development, with technology transforming the way humans communicate, creating jobs that were unheard of a few years ago and improving the overall quality of life. While coronavirus was a threat to all this and more, it gave technology the platform to prove its value and has propelled the adoption of technology forward two years, paving the way for a more automated working world.
How businesses can thrive post-Covid
The ability to thrive hinges on adaptability. Businesses that hire individuals with this transferrable skill and back projects that are centred around this idea will likely survive the pandemic and flourish in the post-Covid world. Where Covid-19 initially forced industries into reactive decisions, now the stance will change to a proactive one. This has drawn out operational inefficiencies and demonstrated how the new world of working can be more productive than before.
One example of this is the life sciences industry. Globally, 826 companies have noted a disruption to clinical trials, of which over 50% are US-based and 3.7% located in Switzerland. The banning of nonessential appointments was a challenge for life sciences companies but the response was to take a new approach to study, investing more in digital technologies for remote appointments and using smartphone apps to improve patient care management.
Helping you hiring during uncertain times
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